How to maximize Your Presence at Fresh Africa?
We compiled 4 easy steps to help you increase your Return on Investment (ROI)
Tip 1: Invite your most important customers
- Send a direct mail with a personalized letter to your key clients
- Distribute invitations to key people at industry events you are attending
- Add an invitation to all your offers (sales quotations)
- Include an invitation in your company’s newsletter
- Use Food Africa’s customized e-campaign service provided by IFP
Tip 2: Market your presence at the event
- Sponsorship packages
- Branding opportunities
- Show Catalogue Entry
- Show Catalogue Advertising
Tip 3: Highlight your participation
Where to place the exhibition logo and your stand number?
Here are some important places to add the show's logo and your stand number:
- Magazine ads
- Newspaper ads
- Company intranet
- Company websites
- Partner or agent websites
- Email signature
Tip 4: Build a fresh exhibition stand
- Display your brands in an attractive way by brightening your stand
- Add interactive elements to your stand
- Hint at upcoming products
- Distribute giveaways to the visitors
- Provide live demos of your products and services
- Organize special events to launch your innovative products
